Face to face meetings have taken a backseat in the modern digital world. Video conferencing has become the new norm. People prefer the convenience of video conferencing, or they just don’t have the time for proper meetings. At Branding Experts we believe in the power of face to face meetings and hope to meet many clients in person at our new Brisbane CBD office. Here are the benefits of meeting clients face to face.
Communication is about much more than what is said. Most communication is nonverbal; it is the little things that people do with their body language, facial expressions, and hand gestures that tell us how they really feel. It is only through a proper face to face meeting with a branding Brisbane service that you can ensure your meaning gets across.
Your clients will no doubt appreciate all the work that you put into meeting them. An SEO agency Brisbane might need to put in some time and effort to meet with clients, but it has an invaluable resounding effect on how they think about you. It establishes a solid favourable impression; you are showing clients how much you appreciate them by taking the time to meet them. It also builds customer loyalty for your branding Brisbane service and establishes a deeper business relationship with clients.
Observing a client’s surroundings can be just as important as observing their body language. It can tell you a lot about them and their mindset. Do they keep a tidy and organized office? Or do they have paperwork all over the place? Knowing how someone works helps you to communicate with them and handle their requests. If they have a messy working environment, then you might want to request information earlier and encourage them to get things done. If they have a disjointed way of working they might need some extra support with planning and implementing strategies. That’s help you can be paid to provide!
Communication during a face to face meeting is more informal. You’ll get the chance to hear plenty of “off-the-record” information that you might not have gotten otherwise. Not that these meetings are an excuse to gossip though. They just provide the chance to learn the real story about a client and what they need. Let’s say that you heard a rumour the company was looking to scale back their workforce. Could you step in and help with budgeting and planning? Clients are more likely to divulge these small but powerful nuggets of information during a proper face-to-face meeting.
Everyone has used distant forms of communication like email to ignore something/someone or just outright avoid them. It’s more difficult to do that during an actual meeting. As such, meetings foster more trust between you and your clients. It’s a vital part of building a proper business relationship and face-to-face meetings are the best way to do it. It’s also much easier to persuade someone to do something when having a personal interaction.
Email and virtual meetings can offer more convenience and practicality, but it’s impossible to deny the benefits of meeting clients face to face. Build a better rapport and learn the real story by meeting with clients face-to-face.